So, you decided to write your first ever e-book?! We know you are lost. While getting the idea is the easiest thing in the world, developing it, writing it, publishing it and last, but far from least, publishing it for anyone under the sun to read it (apart from your Mom!), is difficult and don’t let anyone convince you in the opposite. However, it is not impossible. The good news is that these tips will get you through it all. Keep reading to learn the essential steps to creating your first ever e-book.
Knowing your audience is essential. The first step to creating a successful e-book is paying close attention to your potential readers and getting to know them.
(You may also like: How To Create Income by Giving Away Free eBooks Online)
We will assume you have already developed the idea, thought about concepts and broad perspectives. However, looking for popular keywords surrounding your topic of choice is the way to go if you are just starting your target research. If you already have a blog, go through your analytics to know who reads your posts and create the e-book to cater to what interests your own audience.
First things first, let’s talk titles. The topic may be anything, but the title is what sells. Make sure it is catchy and sticky.
You want the title to be an ice breaker, but eventually the content is what makes them stay. Aside from choosing a relatable topic, make sure you work with the reader’s idea in mind. They will read the e-book you created in order to learn something. Think of what they want and start from there.
Then, you’ll want to make it readable. People nowadays find little time and have even less patience for reading, so use short paragraphs, packed with information and clever page breaks to keep the eye moving and the brain involved. Keep it short and sweet.
Choose imagery wisely. Photos speak a thousand words and are way quicker to tell a story. Besides, they give a more personalized feel to your e-book and are more memorable.
And finally, get a nice cover. In the end, we all still judge a book by its covers.
Every e-book out there is in PDF, simply because it is incredibly universal and works on PCs, Macs and all e-book readers. It is also very consistent and predictable. A PDF will look the same on any screen and in any format, unlike a DOC file. Congratulations, you have created your first e-book!
Publish it on your web-site or your blog or even send it for free with every newsletter subscription. But make sure you make it available for your readers and don’t waste precious time. You wouldn’t want the e-book you just created to loose the relevance.
I can’t stress enough the importance of knowing how many people downloaded your e-book. Use that analytics to learn how many of those readers eventually made that precious conversion for your business or returned to your blog to read your new posts. This will also provide you with important insight for any new e-books you would potentially want to write in the future.
Other articles that can be interesting for you:
- The Best Places To Sell Your eBook Online in 2017
- How can an online book tour help you boost book sales?
— Web Courseworks (@WebCourseworks) 13 de junio de 2017